Do you understand the importance of following best marketing blogs to improve your work?
Do you know what students of Marketing read in their first class?
“Marketing is a science as well as an art.”
I admit that there is a deeper implication to this but let me tell you the crust.
Marketing is a combination of systematic processes, which makes it science as well as imaginative and creative thinking which makes it art as well.
Business without marketing is like trying to roll a square shaped rock.
No matter how hard you try… You will only end up exhausting yourself.
If you are a business, brand or coach you have two options either hire a marketing agency or take the control of marketing into your own hands.
Hiring a marketing agency, no doubt, seems a costly but easier option.
But I can show you thousands of Brands and business from all over the world that hired and paid huge chunk of money to marketing agencies only to find out that the agency is not delivering on the result.
So as someone who is careful of what he/she does with their money, you yourself should be aware of marketing.
I am not asking you to become a certified marketer but just to have a basic knowledge of what is going on in the marketing industry.
I admit that there are no blogs, or rather I should say that I haven’t come across a blog that talks about hardcore traditional marketing.
Everyone is busy talking about marketing on digital platforms because that is what is working now.
So here I have come up with a list of blogs that will teach you all about digital marketing.
Gary Vaynerchuk is a Belarusian-American entrepreneur, author, speaker, and Internet personality. He is a co-founder of the restaurant reservation software company Resy and Empathy Wines.
But that my dear friend is his ’formal’ Wikipedia introduction.
The entrepreneurial bug bit Vaynerchuk early. As a young child, he operated a lemonade stand franchise. In his teens, he often made thousands in a weekend selling baseball cards. At the age of 14, he entered the family wine business. After college, he grew that company from $3 million to $60 million in just five years.
And he hasn’t slowed down since.
One of America’s most interesting, innovative, and influential marketers and entrepreneurs, Vaynerchuk is now a household name. The owner and operator of one of the world’s hottest social media-first digital agencies, VaynerMedia, Vaynerchuk is also co-founder of VaynerRSE, a $25 million investment fund. He’s known as a hands-on businessman and a much-sought-after speaker. He is no stranger to Fortune and Crain’s 40 under 40 lists, and is a media darling, having been featured in the New York Times, Fortune magazine, and Inc.Inc.com
His YouTube channel and his blogs are a goldmine of advice for any businessman or entrepreneur.
HubspotAs Best Marketing Blog
How much knowledge are to ready to take?
Because Hubspot has everything.
It is a gem.
Actually HubSpot is an inbound marketing and sales software that helps companies attract visitors, convert leads, and close customers.
But the education resources this platform provides (free) in form of blog posts, e-books, certification is unmatched.
You can just take a guess of Hubspot’s potential by knowing that this platform is backed by Google.
From inbound marketing to outbound marketing…everything related to marketing and digital marketing can be found here.
“I am kind of a big deal”, used to say his blog in his about section.
Yes I know that he is certainly on the edge of bragging, but the guy I reality knows what he is doing.
He is one of the top 100 marketing influencers recognized by the US government.
- Social Media
- Paid Ads
- Online Marketing
- Email Marketing
- Content Marketing
Moz builds tools that make SEO, inbound marketing, link building, and content marketing easy.
It was founded in 2004 by Rand Fishkin and Gillian Muessig.
This isn’t just another elementary blog the articles on this blog are usually data-driven and talk about advanced strategies.
It talks about digital marketing as a whole but more precisely it talks about SEO and Inbound Marketing strategies.
This is one of the blogs that invest heavily into content marketing and most importantly its blogs.
And not just information, but they are frontier of conducting data-driven research and survey to find out how Google ranks result in the SERP.
Backlinko is a one man blog managed by Brain Dean and is considered as one of the best digital marketing blog to be followed.
If you’ve ever wondered: Where can I find actionable SEO advice that gets results?”, you’re in the right place. Backlinko is where professional marketers turn for proven SEO advice. My effective SEO advice is why marketers from companies like Apple, Disney, IBM, and Amazon subscribe to my email newsletter.”
But before you think that one man blog will not be as efficient as companies that are investing millions/month…
Brain Dean the owner of Backlinko is “THE” guy in the SEO industry.
Earlier his blog used to revolve around SEO but as of now Brain Dean has been publishing articles across all the niches in Digital Marketing.
Also read: Best books on digital marketing strategy